christmas-cream-article

Avonmore Cream to deliver 1 million units of cream this Christmas!

12 December 2023
Consumer News

Hats off to the Avonmore Cream team who are now in peak season mode. 

It all takes a mammoth team effort, with a staggering amount of fresh cream produced and delivered across the month of December. 

Santa himself may well be in awe of the imminent logistical feat, with 18 additional 40ft trailers and eight extra delivery vehicles on the road in the final run-up to keep the cream flowing, refrigerator shelves stocked and loyal customers happy ahead of eagerly-awaited festive gatherings with family and friends. 

As well as preparing for peak supermarket demand, the catering industry will also need to be serviced more in the coming days delivered to catering accounts.     

Merchandising teams have been dispatched and together, they will look after 600 stores to maximise milk and cream availability right up until Christmas Eve. For our own Tirlán colleagues, it will be a case of  all hands on deck in stores too from the 20th – 24th December to help get cream on shelves for the final countdown to Christmas Day.

Our Avonmore Christmas Cream advertising campaign began on 20th November,

Marketing Manager, Nikki Wallace, said. “We have a new pack design for our Avonmore Fresh Pouring Cream range. Our festive flavours have started to land in store and, our new limited-edition Avonmore Freshly Whipped Salted Caramel flavour will be hitting shelves mid-December.”

The extended Avonmore Festive Range is made up of Freshly Whipped 350ml & 585ml;  Freshly Whipped Brandy 585ml; one of our biggest sellers Freshly Whipped Baileys 585ml; the limited edition Freshly Whipped Salted Caramel 350ml; Fresh Pouring 250ml; Fresh Pouring 500ml and Fresh Pouring 750ml. The latter is only in market for Christmas and it is our larger sharing / festive pack size.

So don’t forget the Avonmore Cream this Christmas! To get lots of Christmas recipe inspiration, visit https://www.avonmore.ie/recipes/occasions/christmas